The Rally in the Advertisement Field.
We have seen the Best adds from Vodafone i.e. the zoo zoo advertisements, which is simple and yet the most appealing and effective advertisement. By simple I meant by viewers point of view, but it had involved many techniques in it, which we have seen.
We have also seen the stars advertising for the products and becoming the brand ambassadors, like Amir Khan for TATA SKY and Shahrukh khan for Dish TV. There may be a healthy/rivalry competition between these two. But still we can clearly see the cut throat competition between them. Both are slashing the price rates and adding up additional features and so on. This scenario happens between any of the products. Generally, this happens when there is two product companies entering into the market more or less at the same time and thriving for the market share.
Adding to that here comes the advertisement of the Rin product, which is a consumer product. I was surprised to see the Rin advertisement where it took its competitor Tide to show that it was the best than the Tide. I was wondering that are these companies following the rules and regulations in the advertisement field.